This strategy sessions are creative design and business thinking and concrete recommendations backed by tools and resources to get your communications on track and infuse the positive spark your business deserves.
Is this you?
You have a website that is dusty and needs a refresh?
You're thinking about a new offering or service, but want a professional opinion before you do.
You have data but need an experienced consumer designer to help you read and implement it in your marketing plan and website.
You are adding a print or film campaign to your market strategy and need help integrating it in a seamless fashion.
You have ideas you want to activate and need resources, ideas and strategic checkpoints to stay on track with business goals with impact.
activate! strategy sessions are custom-tailored for your unique business goals.
You'll get recommendations, resources, assessment and actionable strategies to implement on your site and in your business communications.
The initial focus is on your website because this is the hub of communications with your customer. I will help you simplify to amplify by bringing my 20+ years of experience, research, resources and help you make your website more effective, easy to use and convert visitors into buyers.
I will send you a brief questionnaire to help guide focus and preliminary research for the 60 minute live session. This session is recorded for your reference to review at your convenience.
Sessions are held via phone or Zoom video. During our session you'll receive on the spot design thinking, concrete business recommendations and tools and resources that promote your business goals to the next level.
You've been in business for a while - or you're branching out on your own.
You've got a site and marketing system, maybe a product suite (SAAS) or subscription business model. You have some insight into your customers needs and frustrations. You may have hired a professional to implement your brand. But you don’t know what to do next.
You’re overwhelmed by what everyone says you "have to do" and frankly, you just want to be told what to do. Overwhelmed by the fact that all priorities are high priority you continue to stir the oatmeal and meet the minimum daily requirements to keep everything moving along.
I’ve helped conceptualize communications strategies from scratch, create and launch dozens successful websites, software interfaces, research programs, copywriting, print and digital advertising campaigns for my clients - from membership sites, branded events, to online conferences to online courses and digital products. Want a concrete evaluation of what it's going to take to build and maintain a communications plan and artifacts for your business? You're in the right place.
Create marketing activities that are easily absorbed into the company systems and processes
Make strategic design decisions based on your personal data - particularly around point of engagement/purchase activities
Craft a plan that is easy to implement and inspiring
Create a content library of assets that is not only compelling to your growing brand but includes a strategic execution guide for the sake of clarity and consistency
Serve the people you intend to serve — don’t be jerked around by the market
Because isn’t that why you created your own business in the first place?
Service design analysis and communications assessment
Current vision review
Systems and process analysis
Lead generation and customer acquisition
User experience and customer journeys
Wireframes, animated prototyping
Sales team support
Communications system guide
Product ideation, execution and evaluation
Data deep-dive and recommendations
Weekend off-sites are available in the Bay Area Ca per request. Separate fees applicable.
Perfect for you if you need the full communications design branded products and services, website, social media program, SEO plan and implementation, branded events, marketing plan, technical implementation, data strategy and research plan, design guide, on site employee training, resources and connections. The partnership is fully scoped based on your current business blueprint and future business goals. activate! is resourced with a long history of Bay Area talent and resources to support the unique and complex needs of a business in creation at various levels of maturation.
activate! takes on a limited Currently there is 1 opening for the partnership offer.
Updated June 17, 2019